Bonsai Broadband
Via stecay at the Semantic Blogging Demonstrator:
Tiscali is to offer broadband net access at the same price as dial-up. [BBC: Broadband at the price of dial-up]
According to the BBC, Ian Fogg of Jupiter Research who are "broadband analysts" (ohforgoodnesssake) said, "The cut-back speed does not really offer the full broadband experience that customers expect."
Yet again (and this from "broadband analysts") people fail to see that always on, and not getting in the way of the telephone is a huge advantage of broadband, as big or bigger than the bandwidth for a large number of people. Me, I can use the bandwidth, but if I hadn't already decided that the value was there for me (splitting costs with my housemate) in existing broadband offerings, I'd be grabbing Tiscali's hand off on this.
As stecay says, the KPMG analysis seems much closer the mark.
I wonder if broadband analysts breath such a rarified atmosphere, moving in we've-had-broadband-for-years circles all the time, that the only type of customer for broadband they can imagine are the ones who have bought into it already?
The downside of this? There's less to share.
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